[00:00:00] Corey Berrier: Welcome to the Successful Life Podcast. I'm your host, Corey Barrier, and today, folks, we're gonna be talking about how to improve your sales team. As a business owner, you know how important it is to have a strong sales team. They're the ones bringing in the money and helping your business grow.

[00:00:22] Corey Berrier: But sometimes it can be hard to motivate yourself. , right, to sell more products or services or both. One of the best ways that you can improve your sales team is by giving them the correct tools, correct resources. And one of the best things obviously that you can do for your sales team is provide training on a regular basis.

[00:00:48] Corey Berrier: It's. . If you have a sale, if you have a sales team in your organization and you're not training them. When I say sales team, I mean your people answering the phone. That's your sales team. Meaning your CSRs, your technicians, your selling technicians, and all of the above. Everybody in your company should be thinking about it.

[00:01:09] Corey Berrier: how they can improve the customer experience. How can they,, they should all have a sales mindset, right? And so that may sound strange because you don't think of a CSR as having a sales mindset, but if you incentivize that CSR to do better, now you've got a sales role, right? You wanna make sure that they have the knowledge that.

[00:01:31] Corey Berrier: Or the knowledge and the skills that they need to be successful.

[00:01:34] Corey Berrier: So another way that you can motivate your sales team is by using,

[00:01:43] Corey Berrier: I actually don't really love this, but it's for goal setting, and it's the smart look. It's better than nothing, for sure. I'm trying to look for all means. Let's see. Yeah. Or just goal setting. But make sure that they have the knowledge and skills to be successful.

[00:01:57] Corey Berrier: Another good, great tool is goal setting, right? Help your team set specific, measurable goals that they can work towards. And give 'em incentives, right? A gift card, a bonus, something, and then follow through with whatever you say you're gonna do, right? It is the worst thing that you can do is to tell your employees you're gonna do something.

[00:02:20] Corey Berrier: We're gonna, we're gonna run this contest, and whoever breaks their goal is gonna win X, or they're gonna get Y or whatever, fill in the blank. The problem is, If you don't follow through with that, you've really broken the trust between you and the customer or between you and the employee. You may not think it is that big of a deal.

[00:02:46] Corey Berrier: You may think I just got busy. I just forgot to give them. That tape, that television that I said I was gonna get on me. Yeah. Or they keep reminding you, and you kept telling 'em you're [00:02:55] doing it, you're doing it. You keep putting it off, and in the back of your mind, it's just that drags you down.

[00:03:00] Corey Berrier: Because you're constantly thinking about, gosh, I gotta get this stupid TV that I did for that stupid contest. That really didn't make me any more money because everybody found out the one guy got ahead early, and so nobody really tried. I he

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